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Why is summer so important for college admissions? A Brookfield college counselor explains what juniors in Pewaukee and Oconomowoc should accomplish before senior year.

What does test optional really mean for college admissions? A Brookfield college counselor explains when to submit ACT scores and how it impacts applications and scholarships.

How do you know if your college list is actually balanced? A Brookfield college counselor explains how to evaluate admission chances and affordability before senior year.

How should juniors approach college visits this summer? A Brookfield college counselor shares how students in Pewaukee, Oconomowoc, and surrounding areas can visit schools with purpose.

When should juniors build their college list? A Brookfield college counselor explains why Waukesha and Milwaukee area students often start too late and how to fix it.

What should families discuss before summer in the college admissions process? A Brookfield college counselor shares 3 key conversations for Waukesha and Milwaukee area juniors.

How much do AP exams really matter in college admissions? Learn what counts, what doesn’t, and what juniors should focus on after AP season to stay on track.

Each year, as April turns into May, there is a noticeable shift in energy. AP exams approach. Spring sports wind down. Seniors make final decisions and post their announcements. Families naturally feel a sense of release as summer comes into view. For current juniors, however, summer is not a break from the college process. It […]

One of the most common questions I hear from families is simple: “When should my student take the ACT?” It seems like a scheduling question. It is not. It is a strategy question. Timing affects scholarship positioning, stress levels, and the flexibility students have entering senior year. Here is how I typically advise Wisconsin families […]